The Old Spice Superbowl Commercial 
Thursday, March 4, 2010 at 1:28PM
Brian Root - Photographer in commercial

Everyone has their favorite Superbowl Commercial and mine was the Old Spice "I'm on a horse" commercial. Directly after watching that one I asked myself hmmmmmm was it made live or was it Computer Generated Imagery similar to what you see in big Hollywood blockbusters such as Avatar. I suppose I'm even more atuned to that kind of question because I'm a photographer and because I too have completely changed the background of a photo or given a nip and tuck retouch to a client to give their portrait the appearence they envisioned of themselves. 

Well thank you to Leo Leporte to we can all be let in on the secret of how this commercial was shot because he has posted on YouTube his interview with the commercials creators and I figured I would share it here.

I also want to give a shout out to Chase Jarvis a commercial photographer I am a fan of, where I first saw this clip.

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